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Special Session: Straight Talk About Video Marketing - How to Attract Customers and Get Them to Take Action *
Friday, February 25th, 2011
2 - 4 p.m.
UConn's Graduate Business Learning Center
100 Constitution Plaza
Hartford, CT 06103

Did you know that by 2015, 90% of online traffic could be video? This is according to Cisco Systems. And they rarely miss a prediction. Are you ready?

If you need to attract customers and get them to take action, do you know how to use video now in a way that makes your potential clients eager to get on board? You certainly can do it...with the right strategy. But what if you aren’t already a video marketing professional? How can you know that the time, money and hard work you put into your videos will make your business the one true choice? Learn how to make your videos work as hard as you do.
Key takeaways:

• Create a sense of clarity about a video marketing strategy that attracts more high-quality clients to your business.
• Find out the essential building blocks for creating videos that quickly build you a solid reputation.
• Discover the #1 thing stopping you from effectively using video marketing to get boatloads of prospects to visit your website.
• Identify the most powerful actions for truly attracting those ideal clients you’ve been trying to reach.
• Complete the seminar with the excitement of knowing exactly what to do next to transform your website into a massive client conversion operation.

* Note: This session is sponsored by the University of Connecticut's Center for International Business Education & Research (CIBER). For more information, visit http://www.business.uconn.edu/ciber

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Driving to Success: The [n]Score Human Resources Analytics Tool (Session 1 of 3)
Friday, March 4th, 2011
2 - 4 p.m.
UConn's Graduate Business Learning Center
100 Constitution Plaza
Hartford, CT 06103

Learn about how to create performance-building organizational culture change using the [n]Score. Simply put, the [n]Score uses the measurement of your organization's leadership, communication and teamwork as the catalyst toward the creation of high-performing enterprises.

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Executive Forum: Topic TBD
Tuesday, March 22nd, 2011
7:30 - 9:30 a.m.
Kostin, Ruffkess & Co., LLC Headquarters
76 Batterson Park Road
Farmington, CT 06032

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Forum for Leadership Development: Current & Future Talent Management in the Family Business
Friday, March 25th, 2011
2 - 4 p.m.
UConn's Graduate Business Learning Center
100 Constitution Plaza
Hartford, CT 06103

Effective management of the human capital is a key strategy for success in the family business.  Participants will learn about an easy to apply strategic approach to hiring and development utilizing a talent grid.  Each participant will begin mapping the current and future talent profile in their organization and formulate individualized performance and development goals.

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Driving to Success: The [n]Score Human Resources Analytics Tool (Session 2 of 3)
Friday, April 1st, 2011
2 - 4 p.m.
UConn's Graduate Business Learning Center
100 Constitution Plaza
Hartford, CT 06103

Learn about how to create performance-building organizational culture change using the [n]Score. Simply put, the [n]Score uses the measurement of your organization's leadership, communication and teamwork as the catalyst toward the creation of high-performing enterprises.

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Executive Forum: Topic TBD
Tuesday, April 26th, 2011
7:30 - 9:30 a.m.
Kostin, Ruffkess & Co., LLC Headquarters
76 Batterson Park Road
Farmington, CT 06032

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Driving to Success: The [n]Score Human Resources Analytics Tool (Session 3 of 3)
Friday, May 6th, 2011
2 - 4 p.m.
UConn's Graduate Business Learning Center
100 Constitution Plaza
Hartford, CT 06103

Learn about how to create performance-building organizational culture change using the [n]Score. Simply put, the [n]Score uses the measurement of your organization's leadership, communication and teamwork as the catalyst toward the creation of high-performing enterprises.

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Forum for Leadership Development: Using the Brains in your Family Firm - What Neuropsychology Tells Us About Success
Friday, May 13th, 2011
2 - 4 p.m.
UConn's Graduate Business Learning Center
100 Constitution Plaza
Hartford, CT 06103

Recent developments in neuropsychology have provided an unprecedented leap in knowledge about how brain functioning impacts many areas of individual and organizational behavior such as: performance, learning, emotional well-being, teamwork and happiness.  What are some of the research findings and strategies that can be applied in our lives and organizations to foster success?  Bring your brain to learn how to use it better!

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Executive Forum
Tuesday, May 24th, 2011
7:30 - 9:30 a.m.
Kostin, Ruffkess & Co., LLC Headquarters
76 Batterson Park Road
Farmington, CT 06032